What do you do when you’re the Industry Leader – you Improve!

Armstrong World Industries is the global leader in suspended ceilings. That might not seem like much to you, but when you sell over a billion square feet of ceiling tile and the grid to suspend it every year, you’re making a big impact in the construction and housing market.

One of the things that sets Armstrong apart is innovation and forward thinking in all of the things they do. Although other competitors are trying to influence building codes, Armstrong has the strongest presence and is leading the way in making sure office and other spaces are the healthiest, most energy efficient, and quietest they can be.

Paul, the head of codes and standards, was a big fan of my support to other areas of the technology department. We had many conversations on how Lean was helping his colleagues improve their processes and we often wondered how I could support his team’s efforts.

One day, we were talking about codes and standards and how Armstrong’s competitors were making inroads influencing the critical changes for building health and safety. Paul said it seemed Armstrong was losing its leadership position. People were participating on committees and submitting white papers, but weren’t moving the needle in the right direction. He felt we needed a breakthrough to retake our leadership position.

We both realized, almost at the same time, a strategy session could help drive the changes that would maintain our leadership presence. We agreed a Value Stream Mapping (VSM) session was the approach to take.

We plotted and planned. We chartered the event. We invited critical team members, including our internal customers, Sales and Marketing, manufacturing plant representatives, selected engineers and scientists, and members of Paul’s staff.

Our CEO kicked off the event and gave his support to the team. He told us what we were doing would be vital to the successful future for the company. No pressure at all! The team was enthusiastic and energized. But many of them wondered how using Value Stream Mapping would help them create a future that was any different than the path they were on.

There are two critical moments in any VSM event. The first is when you take a Gemba Walk (going to see) through your process. During this walk, the team saw many aspects of the current process that were overly complex and had opportunities for improvement. Many ideas were written down and shared.

The second critical moment happened when the team visibly mapped the current state process on a wall. There were so many steps and delays. There was waste and opportunity beyond anything they had imagined. Now that they could see it, they could do something about it. The ideas flowed even faster. There were so many things within the control of the team, and they prioritized the ideas they thought would make the most difference and could be implemented.

We built plans to attack the most impactful opportunities to drive codes and standards leadership. By the end of the week, we had a roadmap to distance ourselves from our competitors. Everybody won, as the changes would strengthen the health and safety of everyone who inhabits the office, school, and other business spaces. And, because of the alignment of the team and their sponsors, their customers would receive those benefits quickly.